-1  Sep 2009



Mohsin Haider Darwish LLC have been the leading distributor of Nokia Mobile Phones and original Nokia accessories in Oman for over a decade and during this period it has spread its network of branches across Oman and currently has retail outlets in all major cities like Salalah, Sur, Sohar & Nizwa apart from 5 retail outlets in Muscat.

As part of its endeavors to provide more content and excitement to its loyal customers, the company recently ran a special Nokia Xpressmusic promotion at all Nokia outlets of MHD LLC. All customers buying Nokia 5800, 5630, 5130, 5310 & 5610 models were entitled to participate in the campaign. Each Nokia XpressMusic device shares key features that ensure the best mobile music experience, including dedicated music key(s).

The MHD - Nokia team was present while giving away the award. Mr. Manmohan Singh Rehsi, General Manager, MHD LLC handed over the mega prize comprising of a Bose Music system to the lucky winner - Mr. A.K.Nasser. A large number of customers also won scratch & win prizes comprising of original Nokia accessories during this promotion. Commenting on the occasion, Mr. Rehsi said, “Every transaction with MHD – NOKIA is not just a purchase but it’s the beginning of a relationship, wherein we ensure that the customer not only gets the best product but also services of the highest standard and quality. The MHD – Nokia team is totally focused in providing our customers value for money.”

The division also represents leading Office Automation brands like Hitachi, Konica Minolta, Oce & Riso along with Boss Design, Godrej, Intersit, Lees Carpet in the Office Furniture segments in the Sultanate of Oman.

-26  Aug 2009



The world's first Volvo car with standard-fit three-point safety belts was delivered to the Volvo dealer in Sweden on August 13 1959.

Feed out, stretch, click and pull taut. A simple movement of the hand and the belt is in place - at the same time the risk of fatality or serious injury in a collision is cut by more than 50 percent. Volvo’s three-point safety seatbelt turned 50 on August 13, 2009.

To this day, the three-point safety belt remains the car's single most important safety feature. It is the most widely used and most significant safety innovation in the automobile's history.

The early days:

It is the belt that links together man and car. It is the belt that restrains the car's occupants in an impact. At the same time, the occupants are held in place in the car and do not risk being thrown around inside the passenger compartment or hurled out of the vehicle in more complex accident scenarios.

It was only towards the end of the 1950s that the car safety belt evolved into its current design, thanks to Volvo engineer Nils Bohlin.

There were different types of belt before that. Back in the 1930s, US doctors were beginning to impose demands that cars should be equipped with safety belts. The two-point lap belt was the most common solution, but there were also different variants of the three-point safety belt. The problem was that they did not protect their users sufficiently, especially not at high speeds. Former aviation engineer Nils Bohlin -who before moving to Volvo worked on the development of catapult seats, among other things - understood early on the forces generated in a collision.

An innovation for the world to use freely:

The most important properties of Nils Bohlin's design were that the system consisted of a lap belt and a diagonal body belt, that the belt straps were anchored at a low attachment point beside the seat, that the belt geometry formed a "V" shape with the point directed toward the floor, and that the belt stayed in position and did not move under load. The very same principles apply to this day - every time you use the safety seat belt.

In the Nordic market, the Volvo PV544 and Volvo Amazon (120) were the first cars to feature this world innovation. Volvo was thus the first car maker to equip its cars as standard with three-point safety belts. The invention was patented with what is known as an open patent that is to say anyone who wanted was granted free use of the design.

A giant step towards increased safety had now been taken, but the three-point safety belt still did not achieve an immediate breakthrough. It would take another few years before the vast majority of customers and the rest of the automobile industry realized the safety belt's effectiveness as a lifesaver.

The three-point safety belt has now been saving lives for 50 years. There are no exact figures for how many lives the safety belt has saved as there are no traffic safety statistics globally coordinated. However, it is estimated that more than a million people were saved by the safety belt, and it has saved many times that number of people from serious injuries.

As one of the leading car manufacturers in the field of road safety, Volvo gave to the world one of the most important safety innovations which is the 3 point seatbelt. Volvo will pursue its research in the world of road and car safety in order to create a safer road environment for all motorists and passengers.

Mohsin Haider Darwish LLC is the sole importer for Volvo Cars in the Sultanate of Oman with showrooms at Azaiba, Sur, Sohar & Salalah..More details on the Volvo range can be obtained from www.mhdoman.com/volvo

-13  Aug 2009

-29 July 2009



Jaguar Ranks 2nd, Improving 15 Points; While Land Rover Ranks 9th, Improving Four Points In A Study That Measures Customers' Delight With The Design, Content And Layout Of Their Vehicles

According to J.D. Power and Associates 2009 Automotive Performance, Execution and Layout (APEAL) StudySM released today, Jaguar ranks 2nd out of 37 brands with an overall score of 859, improving 15 points from 2008; while Land Rover ranks 9th with a score of 822, improving four points from 2008. The APEAL study examines the critical design and performance characteristics that make a new vehicle a delight to own and drive, and is based on owner evaluations of more than 90 vehicle attributes.
"We are pleased with our vehicle performance rankings," says Gary Temple, President of Jaguar Land Rover North America. "Having two brands rank in the top 10 underscores our commitment to providing our customers with industry-leading performance vehicles that offer luxury, performance and first-rate quality."

With a combination of advanced technologies, new engines, performance enhancements and sleek and stylish revamped interiors, both brands' product lineups are further improved for the 2010 model year.

This year, Jaguar surpasses the industry average of 779 by 80 points. It is the second consecutive year that Jaguar takes 2nd place with the brand's overall APEAL score increasing from 844 in 2008, 841 in 2007 and 820 in 2006.

In its launch year, the Jaguar XF ranks 2nd among vehicles in the Midsize Premium Car segment with a score of 859; 21 points higher than the premium segment average, and receives high scores in the engine/transmission category, particularly for passing power at highway speeds.
With an overall score of 822, Land Rover improves its ranking position by one, from 10th to 9th place, in this year's study – an improvement of 4 index points over last year, scoring 43 points above the industry average. This is the 3rd consecutive year of score improvements for Land Rover, having scored 818 in 2008 and 816 in 2007.

In 2009, the APEAL score for all-new and redesigned models averages 790 on a 1,000-point scale—11 points higher than in 2008 and 15 points higher than the 2009 score for carryover models. The APEAL Study examines how gratifying a new vehicle is to own and drive, based on owner evaluations of more than 90 vehicle attributes. The 2009 APEAL Study is based on responses gathered between February and May 2009 from more than 80,900 purchasers and lessees of new 2009 model-year cars and trucks who were surveyed after the first 90 days of ownership.

Mohsin Haider Darwish LLC are the sole importers for Jaguar & Land Rover in the Sultanate of Oman. More details on the Jaguar & Land Rover vehicle range can be obtained on 24523200

-27 July 2009



A six member team of employees from the Parts & Service departments of MHD LLC Automotive Division have excelled themselves at a recent training programme organized by Jaguar & Land Rover for personnel of all dealerships across the GCC.

The MHD LLC team comprising of both Omani & expatriate personnel was given training on various facets of Service & Parts functions relating to the Jaguar & Land Rover brands. The training forms part of the initiatives undertaken by the manufacturers & the dealerships in providing all the learning tools to the employees to enable them to provide the best service to their customers.


The certificates were given away to the employees by Mr. David Aziz, Director Automotive MHD LLC. Commenting on their performance Mr. David Aziz said, “The results of this training programme are evident of the hard work being put in by our employees & I would definitely encourage the other team members to also learn the latest skills & stay ahead of the competition.” Mr. Robert Hales, Manager, Automotive Service Division was also present during the certificate presentation ceremony.

-20 May 2009



Readers of Auto Express magazine have voted the new Jaguar XF Britain's best car in the 2009 Driver Power survey.

The results revealed that the XF secured the overall number one spot with drivers praising the Jaguar's combination of luxury, comfort and driving dynamics.

Mike O'Driscoll, Jaguar's Managing Director, said: "Securing top place in the UK motoring community's top driver satisfaction poll is an excellent result. This reflects our continuing commitment to produce a consistent high quality driving and ownership experience for all of our customers."

The Auto Express survey questioned driver satisfaction in a host of key areas – including reliability and build quality, cost of ownership and running costs, as well as performance, ride and handling. Questions also focussed on a vehicle's practicality, comfort and ease of driving.

The XF, which was launched in March 2008, scored an impressive score of 91.18 per cent.

David Johns, Editor of Auto Express, said: "As the reigning Auto Express car of the year, Jaguar's XF executive saloon is a triumph. Drivers think so too, giving the sumptuous four-door higher scores than any other car in the UK."

The XF range has just been updated in the UK with an all-new high performance XFR model featuring a supercharged 5.0-litre engine.

This isn't the first time this year that Jaguar has been recognised for its improving quality and driver satisfaction. In March Jaguar was recognised for its industry-leading overall long-term quality in the J.D. Power and Associates 2009 Vehicle Dependability (VDS) Study in the US.

The complete Jaguar range is available at Mohsin Haider Darwish LLC, the sole Jaguar importer in the Sultanate of Oman. More details can be obtained by visiting their showrooms at Azaiba, Sur, Sohar or Salalah or by calling them on 24523200.

-31 March 2009

• Jaguar ties as the highest ranking nameplate in the J.D. Power and Associates 2009 Vehicle Dependability (VDS) StudySM
• Third recent honour for Jaguar's commitment to satisfying customers with high quality and exceptional service
• Dependability now a hallmark of the new Jaguar

Coventry, UK. March 19, 2009 – The Jaguar line-up of beautiful, fast cars was recognised for its industry-leading overall long-term quality in J.D. Power and Associates 2009 Vehicle Dependability (VDS) StudySM, released today.  This recognition of Jaguar's dependability and customer satisfaction is the third of its kind in the past year, demonstrating the impact of the company's commitment to produce the finest cars in the world, both in terms of the driving and ownership experience.

Jaguar's recent quality and customer service achievements:

"Ranking top in the United States' leading survey on vehicle dependability is recognition that Jaguar not only makes the most desirable cars, but now, the most dependable too," commented Mike O'Driscoll, Jaguar Managing Director.

"And quality and reliability are only a part of Jaguar's new success," he continued. "Just this year we've introduced two outstanding new engine series that set the standard for performance, fuel economy and emissions, while our new super high-performance models, the XFR and XKR, are getting excellent reviews from the world's motoring writers."

"Stand-out design, stunning performance and superb dependability - This Is The New Jaguar!" concluded O'Driscoll.

Gary Temple, President, Jaguar Land Rover North America added, "High quality is an essential element of the brand's promise to its customers and we are pleased to have our achievements recognized for the third time in the past year.  Jaguar customers commit to the brand because they desire a distinctive premium car, and they stay with the brand because the product and the dealership experience surpass their expectations for a luxury vehicle."

Jaguar Momentum
Jaguar finished 2008 with global sales of more than 65,000 cars – an increase of 8% over 2007 and one of only a handful of automotive brands to report a year-on-year sales increase. At the North American International Auto Show (NAIAS) 2009, Jaguar officially unveiled the new AJ-V8 Gen III petrol engine, the new XFR and the next generation XKR Coupe and Convertible, all available in 2010 Model Year.

The all-new AJ-V8 Gen III and supercharged AJ-V8 Gen III R petrol engines continue to build on Jaguar's legendary performance and deliver Jaguar's most efficient & most powerful V8 engines ever – they optimize power and efficiency to create fully competitive fuel economy and CO2 overall. 

The complete Jaguar range is available at Mohsin Haider Darwish LLC, the sole Jaguar importer in the Sultanate of Oman. More details can be obtained by visiting their showrooms at Azaiba, Sohar or Salalah or by calling them on 24523200.

-22 Mar 2009



The Computers, Office Automation and Telecommunications Division of MHD LLC has launched the all new MHD Nokia showroom at the Muscat City Centre under the gracious presence of Mr. Mohsin Haider Darwish, Chairman of MHD LLC. Strategically located opposite the Carrefour hypermarket the new MHD Nokia showroom has a very dynamic design which highlights Nokia’s promise to connect people in new & better ways. Nokia’s strategy is to build trusted consumer relationships by offering compelling and valued consumer solutions that combine beautiful and technologically advanced devices with context enriched services.

The new showroom showcases the entire Nokia range of mobile phones/ accessories etc in a very customer friendly manner wherein the product & its features/ specifications/ price etc are clearly laid out. The showroom is manned by a team of Omani sales staff who have been given extensive training on the Nokia product range as well as sales techniques to provide comprehensive service to customers.

Two channel partners M/s Dhawahi Al Karah Trading & M/s Gulf Telecommunications (fono) were also awarded for outstanding sales performance during the launch ceremony. They qualified and won the Dealer Incentive scheme for their sales personnel who achieved their sales target.Mr. Mohsin Haider Darwish gave away the awards to the representatives from the two outlets.

MHD COAT is a leading distributor for Nokia in the country with an exclusive outlet each at the Muscat & Qurum City Centers. The company also operates seven MHD Nokia outlets at various locations in Muscat & surrounding cities along with an extensive dealer network spread across the Sultanate of Oman.

MHD LLC offers its customers value for money and guarantee of its high quality products, services and solutions. It has a country wide network of qualified service engineers who provide efficient and personalized service to customers resulting in a nation wide set of satisfied customers. All Nokia products sold by MHD LLC carry a 2 year warranty.

MHD LLC constantly endeavors to upgrade its products and services in order to deliver value to its customers, whilst keeping its competitive edge in the market.

-24 Feb 2009



- Importer achieves record breaking sales increase in 2008

Jaguar recently acknowledged Mohsin Haider Darwish LLC (MHD), its exclusive importer in Oman, for a record breaker performance in 2008 with an award conferred during the bi-annual regional dealer meeting held in Dubai, UAE.

MHD LLC has achieved a 31% increase in 2008 sales as compared to 2007 – the highest in the market to date. The runaway success of the all-new, award-winning Jaguar XF that was launched early last year was a major contributor to this performance. 

Commenting on the success, David Aziz, Director Automotive, MHD LLC said, “This accolade is a matter of great pride for all of us at MHD LLC. The results are recognition of the fact that customers are demanding more of the unique style, luxury and performance offered by Jaguar cars. These factors, coupled with our state-of-art showrooms and strong emphasis on after-sales service, have resulted in this achievement.”

Robin Colgan, Managing Director, Jaguar Middle East and North Africa, said, “We congratulate MHD LLC on this remarkable performance and their commitment to the Jaguar brand. These results clearly highlight that more and more customers are enjoying Jaguar’s current product portfolio of beautiful, fast cars.  It is an asset to have a very successful and capable partner like MHD LLC by our side to tackle the challenges that 2009 brings.”

The Jaguar XF is available from RO. 19,950 onwards with an offer which includes Free Service for 5 Years/ 80,000 Kms & Free registration at all showrooms of Mohsin Haider Darwish LLC. More details can be obtained by calling them on 24523200.

-16 Feb 2009

Safe, stunning and smart – the new Volvo XC60 has what the crossover customer dreams about


With the launch of the XC60 in Oman Volvo has stepped boldly into what is currently the automotive world’s fastest-growing segment. The Volvo XC60 is equally at home everywhere whether on road in an urbane location or off road in a trip communing with nature. The cutting edge safety and Scandinavian design help you make the best of all terrains- from here to what’s beyond.

“This is not only the safest Volvo ever. If you ask me, it’s also the most stunning.  Not a bad combination is it?” says President Volvo Cars Overseas Corporation (VCOC), former Vice President Product and Strategy, Mr. Lex Kerssemakers. “We are delighted to introduce the new XC60 to the GCC market. The XC60 crossover had its premiere showing at the international car show in Geneva in March 2008, with the first cars reaching dealers in Europe in autumn 2008. Now the Middle East has been introduced to this vehicle and we are very much looking forward to the feedback. ”

The “Small Premium Utility” segment is growing quickly. Within the next few years, buyers will have at least ten crossover models to choose between. By the beginning of 2009, this segment was expected to expand by 75 percent to 443,000 cars.

“In order to succeed in that kind of competition, you have to stick your chin out and create a car that stands out from the crowd. The new XC60 bases its unique appeal on the synthesis between daringly sporty design and a range of intelligent safety systems that help the driver avoid accidents,” explains Lex Kerssemakers.

The big safety news is City Safety – a unique feature that can help the driver avoid or reduce the effects of the type of low-speed impacts that are common in city traffic and traffic tailbacks. If the car is about to drive into the vehicle in front and the driver does not react, the car brakes itself.

Tomas Ernberg, Managing Director for Volvo Cars Middle East said; “We are the first manufacturer in the world to offer this type of feature as standard. City Safety clearly advertises that the new XC60 is the safest car Volvo has ever produced. The car is packed with our accumulated safety know-how and technology, both when it comes to preventing accidents and protecting all the occupants in a collision.”

3.0 Litre six-cylinder turbo
The new XC60 will initially be available with the six-cylinder turbocharged T6 engine producing 285 horsepower. The highly efficient 3.0 litre six- cylinder petrol engine is linked to an intelligent all-wheel drive system that continuously ensures power goes to the wheels with the best traction.

“Owing to its compact dimensions – the XC60 is 20 cm shorter than the XC70 and lower than the XC90 – it continues our range of slimmed-down car models with high energy efficiency.” reveals Tomas Ernberg.

The chassis setting is aggressively sporty without losing anything in terms of comfort. Sitting behind the wheel of the new XC60 is in other words more of a driving experience, while the larger Volvo XC90 focuses more on providing a ride experience.

Target group with high demands on technology
The XC60 project has its sights set on a target group that imposes high demands on design, brand integrity and high-tech content in its choice of lifestyle products.

Tongue in cheek, one might say that it’s all about consumers who’ve grown up with the microchip as a natural supplement to their breakfast cereal. They’re used to the immensely fast pace of development in the world of electronics – and every succeeding birthday has brought with it increased capacity in ever-shrinking gift packages.

When it comes to the choice of car, these consumers adopt the same view as they do for other lifecycle products, that is to say all the properties should preferably be integrated into one single attractive and intelligent package.

“One might say that this could be the C30 owner’s next car. It’s as sporty and exciting, but way more capable. An all-round car for the person who lives single in the city and for the young family taking the kids for a weekend of fun and adventure,” relates Roula Beiruty, Marketing Manager Volvo Cars Middle East.

She adds: “We’re aiming primarily at lifestyle rather than age. With the XC60 we are broadening our model range to attract even more customers with an active urban lifestyle. Like the Volvo C30, the XC60 plays an important role in our planned volume expansion strategy.”

MHD LLC launches XC60 with exciting offers

In Oman the Volvo XC60 has been launched along with an introductory offer of a free 3 year/ 30,000 KM service package along with free registration.  The cars will also be treated with the Diamondbrite paint protection process.  These offers will be available on all XC60 cars sold from the beginning of February until April end 2009.

Speaking during the press conference David Aziz, Director Automotive, MHD LLC said, “2008 was a very exciting year for us with an excellent performance by our Volvo sales & service teams. We are now well prepared to take the results still higher with this exciting new product from Volvo. We are sure that the new features including city safety will be well received by our customers”.

David Aziz added: “The special offers lined up by us will provide total peace of mind to all our XC60 customers. The service package will add further value to the Volvo XC60 ownership experience. MHD LLC is committed to providing the highest levels of customer satisfaction”

The cost of the XC60 starts at RO. 13,995 and is now available across the Sultanate of Oman.

For more information please visit www.volvocars.com/ae 

-16 Feb 2009


(From left to right) Tomas Ernberg, Managing Director, Volvo Cars Middle East presenting the trophy to David Aziz, Director Automotive, MHD LLC.

MHD LLC’s Automotive Division has excelled itself in the 2008 sales performance & the mystery shopping exercise conducted by Volvo Cars Middle East. The company was acclaimed for its performance during a Volvo conference in Singapore where Tomas Ernberg, Managing Director, Volvo Cars Middle East presented a trophy to David Aziz, Director Automotive, MHD LLC.

The Automotive Division has scored the highest growth in Volvo sales during the year 2008 with a growth of almost 42% over the previous year. Excellent performance was witnessed in all the segments covered by the Volvo car range including coupe/ convertibles, sedans & cross country/ SUV models.

The mystery shoppers were selected & sent out by Volvo Cars Middle East to all the Volvo car importers in the GCC region. The mystery shoppers were briefed to evaluate the importers on important parameters including Overall Results- Sales, Meet & Greet, Qualifying potential customers, Product Presentation, Vehicle demonstration, Offer, Closing & follow up in the Sales process. In aftersales the importers were judged on various criteria including Customer service, Appointment, Reception, Workshop performance, Delivery & invoicing. The division has outperformed all the other importers in the GCC region with almost a 100% score in most aspects of the sales & aftersales process.

Commenting on the sales performance & the mystery shopping results, Mr. David Aziz- Director Automotive MHD LLC said: “The sales results have proved that we are on the right track and our performance will accelerate further with the launch of the XC60 during 2009.”

He further added, “The mystery shopping results have also established out total professionalism in dealing with all customers walking into our sales & service counters. Each visitor is met with courtesy & a total commitment towards delivering the best customer experience.”

The Volvo car product range encompasses a wide selection of models starting from the saloon cars like the S40, S80, the C70 convertible, C30 hatchback & the XC90 SUV. February will also see the arrival of the all new XC60 crossover which will have maximum appeal for the young trendsetters.

More details on the Volvo range of cars can be obtained from the Mohsin Haider Darwish LLC showrooms in Azaiba, Sur, Sohar & Salalah. An exclusive toll free number 800-74747 is also available for Volvo customers in the Sultanate of Oman.

MHD Land Rover Organises Ride & Drive Programme

Dynamo personified

Lujaina Mohsin Darwish
Joint Deputy Managing Director, MHD LLC

The driving force

Areej Mohsin Haider Darwish
Joint Deputy Managing Director, MHD LLC

Mohsin Haider Darwish LLC, along with KDK Japan, recently held an Industrial Products Seminar at the Crowne Plaza, Muscat. The Seminar attracted over a hundred participants covering Specifiers and Consultants and was graced by Mr. Yu Kai, Senior Manager, KDK Marketing Middle East Office on behalf of Matsushita Ecology System Company Ltd. and Mr. FE Edwin, General Manager and executives of MHD LLC.

The Seminar was organized to introduce KDK’s range of ceiling mounted exhaust fans, in-line duct fans and cabinet fans, which find increasing use in large commercial and high end residential apartments. KDK’s exhaust fans meet International Standards like IEC, SASO, etc., and exhibit low noise and high efficiency.

KDK, has grown from strength to strength in the Oman market, which now takes second position after Saudi Arabia in the entire Middle East. KDK who celebrate their 100th Anniversary in 2009, look forward to continued support from the Oman market.

Land Rover has won two prestigious accolades in the Auto Express New Car Honours awards, beating tough competition to win Best Compact SUV and Best Premium SUV.

The Land Rover LR2 fought off the likes of the VW Tiguan, Honda CR-V, Toyota RAV4 and Ford Kuga in what is one of the most hotly contested sectors to win Best Compact SUV, while the LR3 beat the BMW X5, Audi Q7 and the Mercedes M-Class to win Best Premium SUV. 

Auto Express road test editor, Chris Thorp, said: "Here is the proof that when it comes to building compact sports utility vehicles, Land Rover cannot be matched. Not only is the LR2 as capable on the road as it is off it, the upmarket 4x4 is as refined as some of the best limousines. Generously equipped and tastefully appointed, the car offers an unrivalled blend of versatility and drivability."

On the LR3 accolade, Thorp continued: "The LR3 is the most distinctively styled and best loved premium off-roader money can buy. The seven seat interior is not just huge, but hugely adjustable. Its air suspension and terrain response allow drivers to reach all but the most inaccessible locations. As at home on the M25, as it is in the Serengeti Desert, no other car offers such wide ranging ability."

Land Rover UK's managing director, John Edwards, said: "We are absolutely delighted to win these awards from Auto Express for both the LR2 and the LR3 for the second consecutive year. Both vehicles continue to receive widespread acclaim across the board which is a testament to their design, versatility, capability and continued desirability."

Britain's best motoring website for women – evecars.com has named the Jaguar XF 'Best Executive Car' in its 2008 honours list.
  
The panel of women responsible for putting the XF and its competitors through their paces were, evecars.com editor Alex Jenner-Fust, Eve magazine's Rachael Ashley and Jessica Gibson, Autocar's Vicky Parrott and Eve reader Sarah Thane. Each appraised the cars using five key criteria: Comfort (driving position, space in the rear), Practicality (getting in and out, positioning a child seat), Space (boot volume and ease of loading) Parking and of course the Drive.

Commenting on the award, Alex Jenner-Fust, editor of evecars.com said: "For a car that will take you seamlessly from school gates to boardroom, look no further. The Jaguar XF combines cutting-edge technology with a classic British feel. Driving it is a real pleasure, whether you're on the school run or cruising to the south of France. The stereo system is easy to use, while the seats are so comfortable you won't want to get out."

This is the second major award the XF has received this week, having earlier been named the Auto Express 'Car of the Year' 2008. This latest accolade brings the XF's tally of awards to 17 since its global debut in Frankfurt last year. Other awards include the prestigious 'Car of the Year' title from evecars.com's sister publication What Car?.

Geoff Cousins, UK Managing Director of Jaguar Cars, said: "The female market is incredibly important to Jaguar and it is great to see that XF really appeals to women with its combination of style and practicality."

Not only is the XF winning over motoring editors, it continues to capture the imagination of customers. And it is not only XF that continues to do well in its home market, sales for the Jaguar range in July were up 29.2% versus the same month last year.
 
The XF Highlights include the all-new JaguarDrive Selector™ and JaguarSense™ – a smart technical solution introducing touch or proximity-sensing control for overhead console lights and glovebox.

The Jaguar XF is available with three engine options 3.0 litre V6 and 4.2 litre - natural or supercharged, at Mohsin Haider Darwish LLC, the sole Jaguar importer in the Sultanate of Oman. More details can be obtained by visiting their showrooms at Azaiba, Sohar or Salalah or by calling them on 24523200.

WARD which is recognized as the auto industry's leading provider of news, data and analysis products has announced the 2009 Jaguar XF as the winner in the Best Premium Car Interior category.

Selected by members of the Ward's editorial staff, the Jaguar XF was evaluated over a two-month period in eight specific interior categories: material selection, ergonomics, driver information, safety, overall value, fit and finish, and design harmony.  Within each of these categories, the XF took top place.

“After all of the hard work from the Jaguar design team, it's really satisfying to receive this type of recognition for the Jaguar XF," said Ian Callum, Design Director for Jaguar Cars.  "The XF really represents the new design direction we are taking Jaguar and this recognition from Ward's Automotive Group underlines that what we are doing is absolutely right for the brand."

With interior design that is equal to the exterior in terms of crafted execution and visual excitement, the new XF's interior ambience is enriched by crafted, luxurious materials, sophisticated instruments and calm interior mood lighting.  Engineering excellence and attention to detail mean the XF's interior matches the best-in-class for refinement, while Jaguar's intelligent use of technology and driver-friendly touch-screen controls add new layers of comfort and ease of use.

The Ward's Interior of the Year awards program continues to grow in popularity and prestige among the automakers, and is the industry's only trade show and conference focused specifically on vehicle interiors.  It spotlights the latest innovations in vehicle technology and design to help suppliers respond to increasing demands and changing consumer preferences.

The Jaguar XF is available with three engine options 3.0 litre V6 and 4.2 litre - natural or supercharged, at Mohsin Haider Darwish LLC, the sole Jaguar importer in the Sultanate of Oman. More details can be obtained by visiting their showrooms at Azaiba, Sohar or Salalah or by calling them on 24523200.

Catnic - UK a subsidiary of Corus Ltd has awarded a plaque to the MHD - Projects & Building Materials Division in recognition of the Excellent Sales achieved for Plastering Accessories in Oman for the financial year April'2007 - March'2008.

MHD LLC has been representing Catnic in Oman for over 2 decades. Catnic products have been supplied to most of the prestigious projects in Oman in both Govt and Private sectors.