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JAGUAR – 75 Years Looking Forward  
-20  Feb  2010




This year marks the 75th anniversary of the Jaguar name, and 75 years of looking forward, designing and building cars that represent the very best of technical innovation, design leadership and sporting success.

Robin Colgan, Managing Director of Jaguar Land Rover Middle East North Africa, said: "In 2010, we celebrate 75 years of designing and building cars that commemorates the art of automobile making. In the Middle East region we celebrate 60 years of successful Jaguar operations that began in Lebanon back in 1950. We're also celebrating the promise of a bright future. In just three years we've completely revitalized the Jaguar line-up with the launch of three beautiful fast cars including the introduction of the all new XJ.

Just a few years ago Jaguar set out to re-make the brand and to revitalize the model range. It started in 2008 with the introduction of the all-new award-winning XF. This four door, five seat car has the looks of a coupe and the heart of a sports car. In 2009 Jaguar re-engineered the XK coupe and convertible, and in the process created one of the world's great grand tourers. And, 2010 sees the beginning of sales of the ground-breaking XJ, which incorporates all of the virtues that make a Jaguar.

Robin Colgan added: "The development of our new range of cars is all part of returning Jaguar to its original modern, sporting heritage that was developed by our founder Sir Williams Lyons.”

Ian Callum, Jaguar Design Director, said: “Jaguar design over the next 75 years must respect and reflect on the past 75 while continuing to push boundaries of technology, luxury and sporting style. Designing cars with a presence that demands a turn of the head and an allure that pulls at the heart has been central to the Jaguar brand throughout the years

"A successful piece of design should stand the test of time, holding it’s own through passing fashions. Jaguar has a range of cars that are as iconic today as they were when launched – testament to Jaguar’s legacy in creating beautiful fast cars.

"Looking at the present with the XK, XF and all-new XJ and with an eye on the future, we will continue to innovate and set the benchmark, not only in automotive design, but in luxury premium design as a whole.”

Sir William Lyons founded Swallow Sidecars in 1922, and went on to create a range of 'SS' branded motorcycle sidecars and automobiles in the 1920s and early 1930s. When it came to the launch of the all-new SS 100 in 1935, Sir William wanted a new and evocative name for his company. After asking his advertising agency for suggestions, Sir William chose 'Jaguar', and the SS 100 model became the world's first Jaguar.



The ‘Jaguar’ name was an ideal choice - it represented the feline grace and elegance, power and agility that set his cars apart. Sir William once said that a car "was the closest thing we can create to something that is alive", a sentiment that has stood the test of time. The new brand name captured the essence of all of the cars created from that point forward.

The ‘Jaguar’ name was an ideal choice - it represented the feline grace and elegance, power and agility that set his cars apart. Sir William once said that a car "was the closest thing we can create to something that is alive", a sentiment that has stood the test of time. The new brand name captured the essence of all of the cars created from that point forward.

Over the years Jaguar has built some of the world's most iconic cars; the XK120, introduced in the late 1940s, was an instant sensation and the most glamorous sports car of the period; the C Type and D Type race cars that followed, dominated motor racing in the 1950s; the E-Type, launched in the heady 1960s, has been called the most beautiful car ever built and it defined a whole generation. Sports cars have always defined Jaguar, but the Company has also built some of the Industry's most memorable sedans, such as the Mark II in the early 1960's and the renowned XJ range.

During the year Jaguar will celebrate our 75th anniversary at some of the world's most glamorous automotive settings, including the Goodwood Festival of Speed and Revival in the UK; the Concours D’Elegance at Pebble Beach in the US and at the Mille Miglia classic in Italy. Jaguar is also returning to the racetrack with its new JaguarRSR XKR GT2 and will compete in the American Le Mans Series (ALMS).

The complete 2010 Model Year Jaguar range is available at Mohsin Haider Darwish LLC, the sole Jaguar importer in the Sultanate of Oman with showrooms at Azaiba, Sur, Sohar & Salalah. More details can be obtained on their website www.mhdoman.com/jaguar or by contacting them on 24523200.
MHD Training Institute conducts IFRS Workshop  
-16  Feb  2010



Muscat, MHD Training Institute LLC in association with ICWAI-WIRC recently conducted a 2 day workshop on the concepts, overview and practical experiences for successful adoption of International Financial Reporting Standards (IFRS). The course offered by MHD Training Institute LLC is aimed at helping companies for a smoother IFRS Convergence.

The program was delivered by Mr. Nikanth Rammohan Bhave (FCA, FICWA, FCS, and LLB; Certificate Course in IFRS by ICAI, Six sigma green belt) an expert from ICWAI-WIRC- India, conducted on January 24th & 25th 2010 at Al Falaj Hotel, Ruwi.

The key objective of this workshop was to provide finance professionals with the necessary & practical information to restate financial statements as per IFRS. It seeks to help them to understand accounting and disclosure requirements under IFRS, complex issues surrounding the recognition and measurement of financial elements under IFRS, key differences in IAS and IFRS. Delegates from different companies from Oman, including MHD LLC participated in this workshop.

The MHD Training Institute has been set up primarily to serve as an educational institute that assists, fosters, cultivates & contributes to the development of the workforce in the Sultanate of Oman. The training centre provides a comprehensive range of courses that cater for all the requirements of the trainees.

NBC Batteries award for MHD LLC 
- 2  Feb  2010
 
 
 
The Tyres & Batteries division of MHD LLC has received an award from the National Batteries Co., Saudi Arabia for outstanding performance during 2009.

The award was presented on 19th January, 2010 by Ahmed Al Otheimeen, Managing Director of National Batteries Co. to Mohsin Haider Darwish, Managing Director of MHD LLC. Speaking on the occasion, Ahmed Al Otheimeen mentioned that MHD LLC had shown substantial growth during 2009 despite the recession and emerged as the best performing export market for their products. He lauded the efforts of the MHD LLC team handling the NBC brand and reaffirmed full support to maintain this impressive growth path in the Oman market. Mohsin Haider Darwish thanked Ahmed Al Otheimeen and his team for all the support extended to MHD LLC which made the feat possible in a difficult year like 2009. He added that the growth trend is likely to continue against the backdrop of Government spending and improved business environment in 2010.

The Tyres & Batteries Division of MHD LLC are the sole distributors for ‘NBC’ brand of automotive batteries in the Sultanate of Oman. According to S. K. Wig, General Manager, Tyres & Batteries Division the ‘ACTRON’ brand of maintenance free batteries produced by National Batteries Co. will be launched in February 2010 further extending the range of batteries being offered by NBC in Oman.

MHD Automotive organizes specialized training for Omani Staff   
 -24  Jan  2010


 
 
The automotive division of MHD LLC recently conducted a training programme for Omani staff employed in the division’s workshops. The 6 day training delivered in January at the MHD Automotive service center included, but was not limited to Health and Safety in the Workshop, Environmental Protection, fire and fire prevention, Basics of First Aid, Workshop Organization, Technical Skills, Precision tools, Precision Measurement & Precision Calculations.

The entire training was delivered in Arabic using Arabic material prepared by the training institute- Tiqani FZE, UAE which specializes on delivering training for the automotive industry.

Speaking on the subject, Mr. David Aziz, Director Automotive MHD LLC said, “We are highly focused on Omanisation as part of our corporate social responsibility. The training programmes are arranged at regular intervals to further improve the capabilities of the Omani employees and provide high levels of service to the customers.

” MHD LLC’s automotive division is the sole importer for Jaguar, Land Rover, Volvo, MG & BYD vehicles apart from JMC, CMC and Ashok Leyland commercial vehicles in the Sultanate of Oman. The division’s showrooms and after sales facilities are available at Azaiba, Sur, Sohar & Salalah.

Mohsin Haider Darwish LLC ties up with Ecolab Inc.   

- 14  Jan  2010


 
Ecolab Inc. is the global leader in cleaning, sanitizing, food safety and infection prevention products and services with sales of over $ 6 billion. Ecolab’s decision to tie up with Mohsin Haider Darwish LLC will deliver comprehensive programs and services to the food service, food and beverage processing, health care and hospitality industries in Oman.

Commenting on the tie up Mr. Ashwell – Company Manager – Ecolab Gulf mentioned that looking at Oman’s focus on tourism, infrastructure and healthcare the tie up with a strong Omani Company would enable Ecolab to offer its sanitizing and hygiene services to the various hotel chains, hospitals as well as food services companies.

The Projects and Building Materials division of Mohsin Haider Darwish LLC well known for commercial kitchen and laundry supplies would be trained and supported by Ecolab Inc to add synergy to their existing operations in providing complete hygienic solutions to their clientele.

This tie up would bring to Oman world class cleaning and sanitizing products, programs and services for the foodservice, hospitality, healthcare, retail, building services industries. Ecolab offers different ranges of housekeeping chemicals such as room care, floor care, carpet care etc, laundry chemicals such as detergents, bleaches and stain removal etc and ware washing & stewarding chemicals such as machine dish washing, manual pot wash, oven cleaners and specialties, vegetable wash, food safe sanitizers, hand soaps and specialty products.


Volvo XC60 named "Family Car of the Year"   

- 4  Jan  2010


 
The Volvo XC60 took first prize in the "Family Car of the Year" category in the first-ever Women's World Car of the Year competition. All told, 21 cars competed in four categories when eight female motoring journalists from seven countries voted for their favourite cars.

"It is naturally immensely gratifying that women appreciate the Volvo XC60 and that our product meets their requirements. With the Volvo XC60 we feel we have truly succeeded in creating a car that appeals to many different customer groups," said Johan Rasmusson, Car Line Manager for the Volvo XC60 and XC90 at Volvo Cars.

Over the past year, eight female motoring journalists from Britain, the USA, Canada, South Africa, India, Australia and New Zealand put 21 selected cars to the test. The group and the award were created to educate the world's car makers about female customers' requirements.

"We searched a long time to put together a team of female motoring correspondents qualified to vote for the winners. This was no easy task since there aren't that many female motoring journalists," said Sandy Myhre, jury chairperson from New Zealand.

All the winners in the four categories were recently presented in London. The Volvo XC60 won the "Family Car of the Year" category. The overall winner of the competition was the Jaguar XF.

Child-friendliness important

The cars were assessed on a wide range of criteria described as a "women-specific shopping-list". This includes parameters such as storage space, child-friendliness, design and driving pleasure. Acceleration and torque were also assessed, but were not among the top priorities. Climate impact was another factor.

The voting procedure and the competition itself were monitored by globally renowned auditing firm Grant Thornton. In order to qualify for this year's competition, the cars had to be sold in at least ten countries throughout the world and must have been available on the market between September 2008 and September 2009.

More details on the Volvo range of cars can be obtained from the Mohsin Haider Darwish LLC , by visiting their showrooms in Azaiba, Sur, Sohar & Salalah. An exclusive toll free number 800-74747 is also available for Volvo customers in the Sultanate of Oman.


MHD LLC launches Tyre Plus in Salalah 

- 20  Dec  2009


 
TYRE PLUS, a Michelin franchised retail network was launched on 14th December, 2009 at Salalah by Mohsin Haider Darwish LLC. The new outlet in Salalah inaugurated by Mohsin Haider Darwish, Managing Director of MHD LLC promises an outstanding experience for the car owners in Oman. Also present during the inauguration were S. K. Wig, General Manager, MHD LLC and Tahseen Kamal, Michelin Tyre Plus Consultant.

TYRE PLUS offers a wide range of products and services and is backed by a professional fully trained team. The TYRE PLUS outlet in Salalah offers Michelin, B F Goodrich, SAVA, Federal, Hero, BKT and Infinity brand of tyres, Optima & NBC batteries, Schrader Tyre Accessories, HATCO wheel weights as well as Castrol lubricants. The services available through this outlet include tyre changing, wheel balancing, wheel alignment, tyre repairing, nitrogen inflation, battery charging & testing as well as lubrication service, minor mechanical repairs and car wash.

While introducing the gathering to the products and services of the new outlet, S. K. Wig mentioned that the TYRE PLUS concept is based on offering a choice of products at various price levels and a range of services under one roof. The operations of TYRE PLUS are subject to very stringent ‘Standard Operating Procedures’ so as to ensure a highly professional service to their customers. The customers will also experience the comfort of getting their vehicles attended to in a clean and congenial environment. In a nutshell, TYRE PLUS is a ‘one stop shop’ for car owners.

Mohsin Haider Darwish LLC, the sole distributors of Michelin in Oman, now have two TYRE PLUS outlets in operation, the first one in Barka and the second in Salalah. In the next two months, two more outlets will open for business in Oman. The final objective is to expand the TYRE PLUS network all over Oman and reach out to customers in every corner of the country.


Conmix product seminar organized by MHD LLC 

- 9  Dec  2009


 
Conmix Ltd - Sharjah and Mohsin Haider Darwish LLC - Projects & Building Materials Division conducted a Seminar recently on Pre-Mixed Plaster & Applications at the Grand Hyatt Hotel.

Conmix Ltd is a leading Manufacturer of Pre-Mixed Plasters. The Conmix product range includes Cement Plasters/Renders; Gypsum Lime Plasters; Decorative Plasters; Tile Adhesives; Grouts. Their operations are spread across the GCC; Africa; and the Far East. Conmix has state of the art dry mortar plants supported by well equipped laboratories. Conmix Pre-Mixed Plasters have been supplied to numerous prestigious projects in Oman since the last 2 decades. MHD - Projects & Building Materials Division are exclusive distributors in Oman for Conmix.

The Seminar was presented by Mr. J.K. Menon (Business Development Manager) and Mr. C.V. Anandan (Export Manager) - Conmix. Detailed Presentations on Pre-Mixed Plasters & its various Applications was given during the Seminar. A new range of Acrylic Plasters/Coatings under the brand name Contxtra was launched during the Seminar.

The Seminar was attended by key representatives of Royal Court Affairs; Ministry of Defence; along with Architects & Consultants from leading Companies in Oman.


20 Years of Land Rover Discovery 

- 30  Nov  2009


 
Workhorse, tow car, law enforcer, status symbol, people carrier; few cars can claim to fulfil any of these duties with genuine conviction. Yet since 16 November 1989 – 20 years ago – one car has consistently met all those challenges and more, earning itself iconic status as the ultimate all-purpose vehicle. That car is the Land Rover Discovery now known in the Middle East and North America as the Land Rover LR4.

Designed originally to fill the gap between the utilitarian attributes of the iconic Land Rover Defender and the more luxurious characteristics of the flagship Range Rover, Discovery soon became the perfect niche vehicle for the growing demands of the family 4x4 market.

Robin Colgan, Managing Director, Jaguar Land Rover Middle East and North Africa said, "From its introduction as Discovery to the newly launched Land Rover LR4; the vehicle is truly the best loved SUV globally and in the region with 111 awards to its name. The vehicle moves to a new level this year with innovative design, advanced and efficient technology; and looks set to follow on from the enormous success of its predecessor.”

Having revolutionised the mid-sized 4x4 sector in 1989, it’s no surprise that the Discovery evolved to reflect the needs and tastes of its increasingly urbane and discerning buyers. Today’s Land Rover LR4 continues that ethos of evolution to winning effect: Its strikingly architectural interior design, clear-yet-stylish dashboard, user-friendly features and luxurious interior creating an attractive, well-appointed and practical environment for driver and passengers alike.

While go-anywhere ability is synonymous with any Land Rover product, the Discovery’s enduring success comes from a combination of all-terrain capability and all-important practicality for the demands of family life. Like its predecessors, Land Rover LR4 comes with seven seats – the rearmost pair offering legroom for full-sized adults, providing a versatile space for family and friends.

The vehicle is sold in 91 countries and sales to date have hit over and above 900,000. Adaptable, capable, indefatigable, unmistakable; the Discovery legend is wholly deserved. Here’s to the next 20 years.

Land Rover is represented in Oman by Mohsin Haider Darwish LLC. The 2010MY Land Rover LR4 in now available at their showrooms at Azaiba, Sur, Sohar & Salalah. More details on the Land Rover range are available upon request on 24523200.


MHD LLC gives away Long Term Service Awards 

- 22 Nov  2009




The annual Long Term Service Awards were given away to employees by Mr. Mohsin Haider Darwish, Managing Director, MHD LLC at a special function organized on the evening of 18th November at the Al Falaj Hotel. Employees who have served the company for more than 15 years of service were recognized for their sincerity and commitment towards the company. The highlight of the function was the special awards, which were given away to individual employees in different categories such as Best Astt. Manager of the year, Best Employee in Sales Function, Best Employee in Support Function, Best Employee in Service/Technical Function & the Best Driver of the Year.

Two of the business divisions within the MHD LLC group also received special mention. While the Gases, Chemicals & Medical Equipment Division was selected as being most compliant with Health, Safety & Environment standards, the Projects & Building Materials Division was rated as the most Dynamic Division.

Speaking on the occasion Mrs. Lujaina Mohsin Darwish made special mention of the difficult times faced by the corporate sector during 2009 & the fact that the Sultanate of Oman has weathered the recession much faster than most other countries, the credit for which goes entirely to His Majesty Sultan Qaboos Bin Said’s wise policies.

Mrs. Lujaina Mohsin Darwish also highlighted the company’s active role in corporate social responsibility by making major strides in Omanisation through the MHD Training Institute. The MHD Training Institute has trained 50 young Omanis this year through the national funded programme and they have been inducted in various divisions and subsidiaries within the MHD LLC Group.


Jaguar Land Rover 2010 Model Year Training for MHD Automotive Staff   

- I8 Oct  2009




Jaguar Land Rover produce the most technically advanced vehicles in their market segment. The 2010 model years vehicles especially feature a host of new technologies including the first in class dual view in-car entertainment system and a range of new engines.

Keeping this in view the Jaguar Land Rover MENA region office organized a technical training programme for workshop staff of all importers from across the MENA region at the Mohsin Haider Darwish LLC Automotive Division facility in Azaiba.

David Aziz, Director Automotive said, “Regular training is most essential to ensure that we deliver efficient and timely service to all our customers. Jaguar Land Rover vehicles are premium products and the aftersales support has to match the customer’s expectations.”

The training programme was organized in batches over a period of two weeks during which all participants were given thorough training on the new products. They were then tested on their knowledge and certified as being compliant with the new technology.

Gary Sampson, Technical Trainer, Jaguar Land Rover MENA Region said, “We are working together with the importers to ensure that their technical staff is ready and waiting to deliver their expertise to the customers. I am pleased to say that all of the trainees over the past two weeks have passed the course! Congratulations on their hard work.”

Mohsin Haider Darwish LLC are the official importers for Jaguar & Land Rover vehicles in the Sultanate of Oman with showrooms & parts/service facilities at Azaiba, Sur, Sohar & Salalah.


Jaguar’s new 2010 XK   

-7  Oct  2009

Ultimate balance of dynamic ability and refinement


The Jaguar sports car experience moves on to new levels with the introduction of a new generation of the XK and XKR coupe and convertible – cars that utilize advanced technologies at a higher level and with greater performance than ever before.

There are three models in the new XK range: the XK, the highly equipped XK Portfolio and the supercharged XKR, all available in coupe or convertible form. Each is seductive, powerful and elegant; introducing revised exterior and interior styling that underlines Jaguar’s contemporary thinking on design.

With the introduction of all-new 5.0-litre direct-injection V8 engines, the XK comes with improved power, performance, efficiency and less CO2 emissions. Coupled with improved acceleration from standstill and stunning in-gear acceleration times; all models are electronically limited to a maximum speed of 250kph, but the 0-100kph sprint for naturally aspirated coupe models is now 5.2 seconds (previously 5.9 seconds), while for the supercharged XKR coupe, 0-100kph is 4.6 seconds (previously 4.9 seconds).

The new AJ-V8 Gen III engines are the most advanced and efficient Jaguar has ever produced. They deliver significantly more power and torque than the previous generation of engines: 510PS and 625Nm in the new supercharged XKR and 385PS and 515Nm in the XK models.

Jaguar’s acclaimed electronically controlled, six-speed ZF 6HP28 transmission offers an unparalleled combination of driver control matched to virtually undetectable gearshifts. With control either from steering wheel-mounted paddles or full automatic mode via the JaguarDrive Selector™, which is new for the 2010 Model Year XK, the transmission is now paired with an advanced electronic differential on the XKR model. This enables the supercharged car to accelerate even faster, handle even more precisely and set new standards of dynamic control.

Robin Colgan, Managing Director, Jaguar Middle East and North Africa said, “With dramatic new looks and advanced technologies, the XK has all the performance, power and elegance that you expect in the ultimate sporting car and moves the Jaguar sports car experience on to a whole new level.”

Carefully revised exteriors matches the seductive, elegant lines that define Jaguar’s new design direction with contemporary, sporting luxury and exceptional quality of craftsmanship reflecting the enhanced interiors.

Built on 60 years of legendary performance to deliver the best of everything Jaguar, the XK was the beginning of Jaguar's new design direction. It was followed by the XF and the recently unveiled all-new XJ. The complete Jaguar range is available at Mohsin Haider Darwish LLC’s showrooms in Azaiba, Sur, Sohar & Salalah.


Jaguar/ Land Rover Training for MHD Automotive Staff   

-7  Oct  2009



Members of the Jaguar Land Rover Global training team UK and the MENA Regional Office based in Dubai recently made a visit to MHD LLC in Oman as part of their international training initiative to further develop the overall customer experience with both brands. The emphasis was on ensuring that all of their customers receive the premium brand experience expected by Jaguar Land Rover.

The training focus combined all departments including After Sales, Sales and Management.
The training topics ranged from delivering a premium experience to Jaguar Land Rover customers, Customer relationship management to planning & coaching.

Desmond Alphonsus, Manager- Jaguar Land Rover Dealer Network Development said, “MHD LLC has always committed itself to portraying the expected brand behaviours in all dealings with their customers and the local community. The recently concluded training can only strengthen their position in excellent customer service.”

David Aziz, Director Automotive, MHD LLC said, “ Jaguar Land Rover have provided us an excellent opportunity to be involved in a training programme that demonstrated a pro active approach in the way our staff deal with valued customers”.

Mohsin Haider Darwish LLC are the official importers for Jaguar & Land Rover vehicles in the Sultanate of Oman with showrooms & parts/service facilities at Azaiba, Sur, Sohar & Salalah.


Land Rover's Double Delight at the Auto Express 2009 New Car Awards   

-3  Oct  2009



Two award winning Land Rover models have triumphed once again at the prestigious Auto Express 2009 New Car Awards, with the Land Rover LR2 winning Best Compact SUV and the Land Rover LR3 scooping Best Large SUV.

Auto Express Motoring and Digital editor, Daniel Strong said: "When it comes to off-road credentials, few firms can match the history and experience of one of Britain’s best loved motoring brands. Land Rover celebrated its 60th anniversary last year, but it shows no signs of slowing down.

"A host of new models have arrived in the past 12 months with the aim of knocking the LR2 off the top of the off-road summit, but the Land Rover’s depth of talent has seen it retain its title as the best compact SUV. The entry-level Land Rover is accomplished on road and absolutely peerless in the mud, where it feels every bit as capable as models from the class above. It’s this ability, along with its practicality as a family car, which made the LR2 such a big hit with our judges."

On the LR3 model, Strong continued: "It’s not hard to see why it took our top award, because its versatile design fulfils many roles – from seven-seater MPV to off-road workhorse."

Land Rover UK's managing director, John Edwards, said: "We are very proud to receive these two awards from Auto Express. Winning the Best Compact category with the LR2 for the third consecutive year is an incredible achievement in this highly competitive sector.

"The LR3 continues to receive numerous high-status accolades and we are confident that its successor, the new LR4, will build upon the superb achievements of the outgoing model with new powertrain, improved dynamics and a fresh design."

Land Rover is represented in Oman by Mohsin Haider Darwish LLC with showrooms at Azaiba, Sur, Sohar & Salalah.


MHD Nokia Xpressmusic campaign concludes with Prize giving ceremony   

-1  Sep 2009



Mohsin Haider Darwish LLC have been the leading distributor of Nokia Mobile Phones and original Nokia accessories in Oman for over a decade and during this period it has spread its network of branches across Oman and currently has retail outlets in all major cities like Salalah, Sur, Sohar & Nizwa apart from 5 retail outlets in Muscat.

As part of its endeavors to provide more content and excitement to its loyal customers, the company recently ran a special Nokia Xpressmusic promotion at all Nokia outlets of MHD LLC. All customers buying Nokia 5800, 5630, 5130, 5310 & 5610 models were entitled to participate in the campaign. Each Nokia XpressMusic device shares key features that ensure the best mobile music experience, including dedicated music key(s).

The MHD - Nokia team was present while giving away the award. Mr. Manmohan Singh Rehsi, General Manager, MHD LLC handed over the mega prize comprising of a Bose Music system to the lucky winner - Mr. A.K.Nasser. A large number of customers also won scratch & win prizes comprising of original Nokia accessories during this promotion. Commenting on the occasion, Mr. Rehsi said, “Every transaction with MHD – NOKIA is not just a purchase but it’s the beginning of a relationship, wherein we ensure that the customer not only gets the best product but also services of the highest standard and quality. The MHD – Nokia team is totally focused in providing our customers value for money.”

The division also represents leading Office Automation brands like Hitachi, Konica Minolta, Oce & Riso along with Boss Design, Godrej, Intersit, Lees Carpet in the Office Furniture segments in the Sultanate of Oman.


Volvo's three-point safety belt turns 50   

-26  Aug 2009



The world's first Volvo car with standard-fit three-point safety belts was delivered to the Volvo dealer in Sweden on August 13 1959.

Feed out, stretch, click and pull taut. A simple movement of the hand and the belt is in place - at the same time the risk of fatality or serious injury in a collision is cut by more than 50 percent. Volvo’s three-point safety seatbelt turned 50 on August 13, 2009.

To this day, the three-point safety belt remains the car's single most important safety feature. It is the most widely used and most significant safety innovation in the automobile's history.

The early days:

It is the belt that links together man and car. It is the belt that restrains the car's occupants in an impact. At the same time, the occupants are held in place in the car and do not risk being thrown around inside the passenger compartment or hurled out of the vehicle in more complex accident scenarios.

It was only towards the end of the 1950s that the car safety belt evolved into its current design, thanks to Volvo engineer Nils Bohlin.

There were different types of belt before that. Back in the 1930s, US doctors were beginning to impose demands that cars should be equipped with safety belts. The two-point lap belt was the most common solution, but there were also different variants of the three-point safety belt. The problem was that they did not protect their users sufficiently, especially not at high speeds. Former aviation engineer Nils Bohlin -who before moving to Volvo worked on the development of catapult seats, among other things - understood early on the forces generated in a collision.


An innovation for the world to use freely:

The most important properties of Nils Bohlin's design were that the system consisted of a lap belt and a diagonal body belt, that the belt straps were anchored at a low attachment point beside the seat, that the belt geometry formed a "V" shape with the point directed toward the floor, and that the belt stayed in position and did not move under load. The very same principles apply to this day - every time you use the safety seat belt.

In the Nordic market, the Volvo PV544 and Volvo Amazon (120) were the first cars to feature this world innovation. Volvo was thus the first car maker to equip its cars as standard with three-point safety belts. The invention was patented with what is known as an open patent that is to say anyone who wanted was granted free use of the design.

A giant step towards increased safety had now been taken, but the three-point safety belt still did not achieve an immediate breakthrough. It would take another few years before the vast majority of customers and the rest of the automobile industry realized the safety belt's effectiveness as a lifesaver.

The three-point safety belt has now been saving lives for 50 years. There are no exact figures for how many lives the safety belt has saved as there are no traffic safety statistics globally coordinated. However, it is estimated that more than a million people were saved by the safety belt, and it has saved many times that number of people from serious injuries.

As one of the leading car manufacturers in the field of road safety, Volvo gave to the world one of the most important safety innovations which is the 3 point seatbelt. Volvo will pursue its research in the world of road and car safety in order to create a safer road environment for all motorists and passengers.

Mohsin Haider Darwish LLC is the sole importer for Volvo Cars in the Sultanate of Oman with showrooms at Azaiba, Sur, Sohar & Salalah..More details on the Volvo range can be obtained from www.mhdoman.com/volvo


THE NEW JAGUAR XFR-Stunning Design Outstanding Performance   

-13  Aug 2009



The new Jaguar XFR sedan is so powerful that, slightly modified to improve aerodynamics, it reached 225.675 mph on the Bonneville Salt Flats. That makes the 2010 XFR the fastest production Jaguar in history, surpassing even the exotic XJ220 mid-engine supercar, named in the early 1990s for its target top speed.

The XFR is the ultra-high performance version of Jaguar's standard XF sedan, which was widely greeted as the best all-new Jaguar in years when it debuted in 2008.

The XFR is powered by a new AJ-V8 Gen III engine displacing 5.0 liters. Jaguar's AJ-V8 Gen III engine employs a host of updated technologies to improve fuel efficiency and decrease emissions, including high-pressure direct fuel injection. In the 2010 XFR, the 5.0-liter V8 is also supercharged, generating an impressive 510 horsepower and 460 lb-ft of torque.

The XF's standard six-speed automatic transmission, one of the best currently available in luxury sedans, is beefed up to handle the XFR's mega-torque. It's also tuned for sportier shift response, and equipped with steering-wheel levers for manual shifting. An electronically controlled limited-slip differential completes the XFR's power-delivery package.

The results, according to Jaguar, are impressive. The XFR will travel from 0 to 100 kmph in 4.9 seconds. To amp up the aural sensations, Jaguar has piped more V-8 growl into the cabin. Pulsations and sound are fed into an acoustic filter that tunes the note and ducts it into the interior. To further complement this sensation the XFR is equipped with a Bowers & Wilkins 440W surround sound system.

The XFR suspension is tuned for sharper handling than that of other XF models, with rock-solid high-speed stability. Yet thanks to Jaguar's new Adaptive Dynamics suspension system, which features more computing power and considerably quicker response time, ride quality will not be affected. The XFR comes standard with 20-inch alloy wheels sporting "Jaguar Supercharged" around the centers and performance tires.

As you might anticipate, the XFR is styled to look more blatantly racy than the other XFs. Changes include hood louvers, door-sill extensions, twin-dual tailpipe outlets and a trunk-lid spoiler. Yet the R's most visible distinction is its bolder, heavier chrome mesh grille.

Inside, the XFR comes standard with heavily bolstered sport seats that are adjustable 18 ways and embossed with an R logo. From the finest soft grain leathers with twin-needle contrast stitching to the hand-crafted wood or aluminium veneers, from the precision-made Jaguardrive selector™ that controls the automatic transmission to the crystal-clear 7-inch touch screen – the XFR combines luxurious finishes with technical excellence and flawless ergonomics. New safety features include a radar-based Blind Spot Monitor and a back-up camera with guidance lines which are available as a standard feature on the XFR.

Jaguar Cars are represented in Oman by Mohsin Haider Darwish LLC. The new 2010 XFR is now available in their Azaiba showroom. Customers are welcome to visit and preview this exciting new vehicle. Further details can also be availed on 24523200

Jaguar ranks second and Land Rover ranks ninth among nameplates in J.D. Power and associates 2009 automotive performance, execution and layout (apeal) study  

-29 July 2009



Jaguar Ranks 2nd, Improving 15 Points; While Land Rover Ranks 9th, Improving Four Points In A Study That Measures Customers' Delight With The Design, Content And Layout Of Their Vehicles

According to J.D. Power and Associates 2009 Automotive Performance, Execution and Layout (APEAL) StudySM released today, Jaguar ranks 2nd out of 37 brands with an overall score of 859, improving 15 points from 2008; while Land Rover ranks 9th with a score of 822, improving four points from 2008. The APEAL study examines the critical design and performance characteristics that make a new vehicle a delight to own and drive, and is based on owner evaluations of more than 90 vehicle attributes.
"We are pleased with our vehicle performance rankings," says Gary Temple, President of Jaguar Land Rover North America. "Having two brands rank in the top 10 underscores our commitment to providing our customers with industry-leading performance vehicles that offer luxury, performance and first-rate quality."

With a combination of advanced technologies, new engines, performance enhancements and sleek and stylish revamped interiors, both brands' product lineups are further improved for the 2010 model year.

This year, Jaguar surpasses the industry average of 779 by 80 points. It is the second consecutive year that Jaguar takes 2nd place with the brand's overall APEAL score increasing from 844 in 2008, 841 in 2007 and 820 in 2006.

In its launch year, the Jaguar XF ranks 2nd among vehicles in the Midsize Premium Car segment with a score of 859; 21 points higher than the premium segment average, and receives high scores in the engine/transmission category, particularly for passing power at highway speeds.
With an overall score of 822, Land Rover improves its ranking position by one, from 10th to 9th place, in this year's study – an improvement of 4 index points over last year, scoring 43 points above the industry average. This is the 3rd consecutive year of score improvements for Land Rover, having scored 818 in 2008 and 816 in 2007.

In 2009, the APEAL score for all-new and redesigned models averages 790 on a 1,000-point scale—11 points higher than in 2008 and 15 points higher than the 2009 score for carryover models. The APEAL Study examines how gratifying a new vehicle is to own and drive, based on owner evaluations of more than 90 vehicle attributes. The 2009 APEAL Study is based on responses gathered between February and May 2009 from more than 80,900 purchasers and lessees of new 2009 model-year cars and trucks who were surveyed after the first 90 days of ownership.

Mohsin Haider Darwish LLC are the sole importers for Jaguar & Land Rover in the Sultanate of Oman. More details on the Jaguar & Land Rover vehicle range can be obtained on 24523200

MHD Automotive Parts & Service Staff Excel at Training Programme  

-27 July 2009



A six member team of employees from the Parts & Service departments of MHD LLC Automotive Division have excelled themselves at a recent training programme organized by Jaguar & Land Rover for personnel of all dealerships across the GCC.

The MHD LLC team comprising of both Omani & expatriate personnel was given training on various facets of Service & Parts functions relating to the Jaguar & Land Rover brands. The training forms part of the initiatives undertaken by the manufacturers & the dealerships in providing all the learning tools to the employees to enable them to provide the best service to their customers.


The certificates were given away to the employees by Mr. David Aziz, Director Automotive MHD LLC. Commenting on their performance Mr. David Aziz said, “The results of this training programme are evident of the hard work being put in by our employees & I would definitely encourage the other team members to also learn the latest skills & stay ahead of the competition.” Mr. Robert Hales, Manager, Automotive Service Division was also present during the certificate presentation ceremony.


Jaguar XF Tops UK's Biggest Driver Satisfaction Poll  

-20 May 2009



Readers of Auto Express magazine have voted the new Jaguar XF Britain's best car in the 2009 Driver Power survey.

The results revealed that the XF secured the overall number one spot with drivers praising the Jaguar's combination of luxury, comfort and driving dynamics.

Mike O'Driscoll, Jaguar's Managing Director, said: "Securing top place in the UK motoring community's top driver satisfaction poll is an excellent result. This reflects our continuing commitment to produce a consistent high quality driving and ownership experience for all of our customers."

The Auto Express survey questioned driver satisfaction in a host of key areas – including reliability and build quality, cost of ownership and running costs, as well as performance, ride and handling. Questions also focussed on a vehicle's practicality, comfort and ease of driving.

The XF, which was launched in March 2008, scored an impressive score of 91.18 per cent.

David Johns, Editor of Auto Express, said: "As the reigning Auto Express car of the year, Jaguar's XF executive saloon is a triumph. Drivers think so too, giving the sumptuous four-door higher scores than any other car in the UK."

The XF range has just been updated in the UK with an all-new high performance XFR model featuring a supercharged 5.0-litre engine.

This isn't the first time this year that Jaguar has been recognised for its improving quality and driver satisfaction. In March Jaguar was recognised for its industry-leading overall long-term quality in the J.D. Power and Associates 2009 Vehicle Dependability (VDS) Study in the US.

The complete Jaguar range is available at Mohsin Haider Darwish LLC, the sole Jaguar importer in the Sultanate of Oman. More details can be obtained by visiting their showrooms at Azaiba, Sur, Sohar or Salalah or by calling them on 24523200.


Jaguar Cars recognised for exceptional dependability by J.D. Power and Associates
-31 March 2009


  • Jaguar ties as the highest ranking nameplate in the J.D. Power and Associates 2009 Vehicle Dependability (VDS) StudySM
  • Third recent honour for Jaguar's commitment to satisfying customers with high quality and exceptional service
  • Dependability now a hallmark of the new Jaguar

Coventry, UK. March 19, 2009 – The Jaguar line-up of beautiful, fast cars was recognised for its industry-leading overall long-term quality in J.D. Power and Associates 2009 Vehicle Dependability (VDS) StudySM, released today.  This recognition of Jaguar's dependability and customer satisfaction is the third of its kind in the past year, demonstrating the impact of the company's commitment to produce the finest cars in the world, both in terms of the driving and ownership experience.

Jaguar's recent quality and customer service achievements:

  • Jaguar ties as the highest ranking nameplate in the J.D. Power and Associates 2009 Vehicle Dependability (VDS) StudySM
  • Jaguar was number one in the J.D. Power and Associates 2008 Sales Satisfaction Index (SSI) StudySM
  • Jaguar was the top automotive brand in BusinessWeek's list of "Customer Service Champs"

"Ranking top in the United States' leading survey on vehicle dependability is recognition that Jaguar not only makes the most desirable cars, but now, the most dependable too," commented Mike O'Driscoll, Jaguar Managing Director.

"And quality and reliability are only a part of Jaguar's new success," he continued. "Just this year we've introduced two outstanding new engine series that set the standard for performance, fuel economy and emissions, while our new super high-performance models, the XFR and XKR, are getting excellent reviews from the world's motoring writers."

"Stand-out design, stunning performance and superb dependability - This Is The New Jaguar!" concluded O'Driscoll.

Gary Temple, President, Jaguar Land Rover North America added, "High quality is an essential element of the brand's promise to its customers and we are pleased to have our achievements recognized for the third time in the past year.  Jaguar customers commit to the brand because they desire a distinctive premium car, and they stay with the brand because the product and the dealership experience surpass their expectations for a luxury vehicle."

Jaguar Momentum
Jaguar finished 2008 with global sales of more than 65,000 cars – an increase of 8% over 2007 and one of only a handful of automotive brands to report a year-on-year sales increase. At the North American International Auto Show (NAIAS) 2009, Jaguar officially unveiled the new AJ-V8 Gen III petrol engine, the new XFR and the next generation XKR Coupe and Convertible, all available in 2010 Model Year.

The all-new AJ-V8 Gen III and supercharged AJ-V8 Gen III R petrol engines continue to build on Jaguar's legendary performance and deliver Jaguar's most efficient & most powerful V8 engines ever – they optimize power and efficiency to create fully competitive fuel economy and CO2 overall. 

The complete Jaguar range is available at Mohsin Haider Darwish LLC, the sole Jaguar importer in the Sultanate of Oman. More details can be obtained by visiting their showrooms at Azaiba, Sohar or Salalah or by calling them on 24523200.



  
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